Depending on whether it is a buyers market or sellers market will determine what upgrades/finishes you put into a home. In a buyers market if you want top dollar you have to give the buyer something different than the masses. It doesn’t have to be expensive. Simple things like new paint, crown molding, and landscaped yards go a long way. Get rid of your clutter. Buyers have so many opportunities due to inventory.
Add to a buyers market, most sellers don’t plan accordingly, and expect their houses to sell fast, which can be hard in a buyers market. There are more desperate sellers at this time and price drops occur everywhere. However, price doesn’t always matter. Everyone I know is so busy that we would rather pay more to not have to worry about upgrading or repairing anything. We want to move right in. Let’s face it, if you have looked at as many houses as I have, most don’t show that well. Toe nails in the carpet, dirty laundry on the floor, weird odors, and marks on the walls. Retail buyers want it as nice as it can be for the best price. If they see the value of what you have done and can afford it, they will pay for that value within reason.